The bank insurance model "Bim", in addition usually brought up as bancassurance, is that the partnership or relationship between a bank Associate in Nursingd associate degree nondepository financial organisation whereby the nondepository financial organisation uses the bank sales channel therefore on sell insurance product, a briefing at intervals that a bank Associate in Nursingd associate degree nondepository financial organisation kind a partnership therefore the nondepository financial organisation can sell its product to the bank's client base. BIM permits the nondepository financial organisation to stay up smaller direct sales teams as their product unit of measurement sold-out through the bank to bank customers by bank employees and employees additionally. Bank employees and tellers, rather than Associate in Nursing insurance worker, become purpose|the purpose} of sale and purpose of contact for the shopper.
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